more than Themselves”
When Uber launched their self driving initiative, they needed a campaign to showcase their mission. Our film (shot from the perspective of the car itself) showcases what the cars and technology intended to drive across America. Cleaner cities, safer roads, and more accessiblility to those in transportation deserts.
Along with the launch film, we activated an internal campaign, spreading the mission throughout the Uber ATG offices. Illustrator: Karan Singh
→ Back To Home
Google / Sephora / TurboTax / Airbnb / Planned Parenthood /
Nike / Samsung / Apple Music / Uber / Ebay / Verizon /
Express Scripts / NBA / DSW / Michaels
Nike / Samsung / Apple Music / Uber / Ebay / Verizon /
Express Scripts / NBA / DSW / Michaels
CANNES LION
PR Lion Retail, Silver
Sustainable Development Goals:
Reduced Inequalities, Shortlist
FAST COMPANY
Fast Company World-Changing Idea: Advertising, Honoree
Fast Company World Changing Idea Award: Advertising, Winner
Fast Company Innovation by Design Awards: Marketing, Winner
WEBBYS
Advertising, Media & PR - Corporate, Winner
Social Responsibility Campaign,
Winner and People’s Voice
Social, Health + Fitness, Winner
CLIOS
Fashion & Beauty, PR: Multicultural, /Mobile: Other, Bronze
AICP NEXT
Purpose Driven, Social, Winner
Influencer, Winner
Integrated Campaign, Shortlist
ADC
Fusion Award, Winner
Design for good Advertising: Series, Advertising: Direct: Digital, Advertising: Integrated: Digital Shortlist
ONE SHOW
Fusion Pencil, Interactive, Online & Mobile: Online Advertising: Native Ads, Integrated: Customer Experience Shortlist
EFFIES
Beauty & Fragrance Finalist
Disease Awareness + Education Winner
SHORTY SOCIAL GOOD AWARDS
3 wins: Education, Influencer & Celebrity, YouTube
3 Gold: Multi-Platform Campaign, LGBTQ+, PSA
PR Lion Retail, Silver
Sustainable Development Goals:
Reduced Inequalities, Shortlist
FAST COMPANY
Fast Company World-Changing Idea: Advertising, Honoree
Fast Company World Changing Idea Award: Advertising, Winner
Fast Company Innovation by Design Awards: Marketing, Winner
WEBBYS
Advertising, Media & PR - Corporate, Winner
Social Responsibility Campaign,
Winner and People’s Voice
Social, Health + Fitness, Winner
CLIOS
Fashion & Beauty, PR: Multicultural, /Mobile: Other, Bronze
AICP NEXT
Purpose Driven, Social, Winner
Influencer, Winner
Integrated Campaign, Shortlist
ADC
Fusion Award, Winner
Design for good Advertising: Series, Advertising: Direct: Digital, Advertising: Integrated: Digital Shortlist
ONE SHOW
Fusion Pencil, Interactive, Online & Mobile: Online Advertising: Native Ads, Integrated: Customer Experience Shortlist
EFFIES
Beauty & Fragrance Finalist
Disease Awareness + Education Winner
SHORTY SOCIAL GOOD AWARDS
3 wins: Education, Influencer & Celebrity, YouTube
3 Gold: Multi-Platform Campaign, LGBTQ+, PSA